400,000 Articles Analyzed: Here’s What We Learned About Content Engagement

Published by BuzzSumo

There’s an art and a science to writing great content, as well as a strong element of luck. For content marketers everywhere looking for that magic formula to apply to their uninspired content and suddenly receive 100 million shares – it doesn’t exist.

We trained machine learning models with BuzzSumo data to find out what boosts your content engagement on social media and help you get those extra likes and shares.

Download this Report now for key insights such as:

  • How Facebook provides the most content engagement
  • On Facebook, create likeable content and you can expect more substantive content engagement to follow
  • If Twitter is your main platform, carefully consider amplification strategies
  • Tweaking content can turn a dial, not a switch

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